Logo System
The logo is not mandatory – it's a mode.
SVG and PNG for digital use (web, social, presentations). EPS (CMYK) for print and large format: court branding, POS, merch, formal documents.
01
Logo
Clear sender identification: 'This is Padel-Point.'
Use for: Standard for most applications. Digital: website header, newsletter, campaign closers. Print: stationery, ads, formal documents.
Dark
White
02
Logo Stacked
Clear sender identification in portrait format.
Use for: Only when horizontal space is limited. Digital: social profiles, app icon, narrow placements. Print: roll-ups, portrait banners, hangtags.
Dark
White
03
Monogram
Identity, belonging signal, strong presence. Feels like 'the sender'.
Use for: As an icon when the sender is already clear and you just want to remind of it. Digital: favicon, app icon, presentations. Print: embossing or embroidery on merch and apparel, patches, packaging details.
Dark
White
04
Monogram Outline
Reduced presence, high image transparency. Feels like 'part of the image'.
Use for: Wherever the mark should be part of the surface, not the sender: on images, dark backgrounds, as overlay in motion. Large-format physical use such as court branding is handled by the brand team, not via self-service download.
05
Outline vs. Filled
The choice between outline and filled follows a clear logic.
Outline
Light, subtle, elegant
Reduces surface area, increases transparency. On images, dark backgrounds, as overlay, integrated into motion.
Filled
Present, clear, official
Strong visual presence and symbolic power. Neutral backgrounds, documents, headers, deliberate brand statements.
06
Clearance Zone & Minimum Sizes
- Reference unit: 1x = diameter of the dot in the P. monogram
- Clearance: 1x on all four sides, no text, no graphics, no image edges
Minimum Sizes
- Monogram digital: 32 × 32 px
- Monogram print: 10 × 10 mm
- Wordmark horizontal digital: 120 px width
- Wordmark horizontal print: 35 mm width
- Wordmark vertical digital: 80 px width
- Wordmark vertical print: 25 mm width
07
No-Gos
- Logo as watermark on every image
- Logo on high-action visuals (peak moment)
- Monogram as pattern or wallpaper
- Logo smaller than minimum size
- Logo on visually cluttered backgrounds